This 1993 Cadbury Ad Will Change How You See Marketing 🎯

The Cadbury ad broke every rule.
🏏 A girl runs onto a cricket pitch, dancing with joy.
The twist? She wasn’t the cricketer. She was the girlfriend.

No perfect families. No staged smiles. Just raw, human emotion.
✨ Shot in one take.

Piyush Pandey once said:
👉 “Never say everything in your ad. Let consumers connect the dots — it makes them feel like winners.”

💡 And here’s the real insight:
If your ad doesn’t give people that feeling of winning,
it won’t make them buy.

Now, the smart ones will know exactly what to do with this post. 😉

#Cadbury #PiyushPandey #MarketingLessons #AdStrategy #Storytelling #IndianAdvertising